Half alternative, half hardcode – ALTERCORE’s name already hints at what they are about. The Polish company is deeply rooted in the punk subculture and consciously avoids mainstream fashion trends. ALTERCORE’s products are neither for the masses, nor are they mass produced in an anonymous way. Their footwear is produced in Poland, where great value is placed on high quality and excellent workmanship. Since Hardcode and Punk are among the first subcultures in which the vegan movement spread, its only right that ALTERCORE have an Animal Friendly Line of vegan footwear, which combines the clear, no frills look of the brand with cruelty-free production methods.